Uncomplicated. Pure. Kind.

At blk cosmetics, our mission is to make beauty better.

Uncomplicated makeup for every day

We believe that beauty should be easy. As a makeup brand, we’re not here to intimidate or overwhelm. Our goal is simple: To give you high-quality beauty products that work—in formats and formulas that are versatile, convenient, and easy-to-use.

Pure, skin-loving formulations

Guided by your genuine care for your skin, we make sure that all blk products are 100% vegan, cruelty-free, and made using only pure, ethically-sourced, and skin-loving ingredients. Each and every formula is free of harmful junk, specifically these eight yuckies: parabens, phthalates, SLS/SLEs, mineral oil, dyes, alcohol, artificial silicone, and artificial fragrances. 

Kind beauty 

Committed to doing good, blk strives to bring you a brand of beauty that is kind not just to your skin, but also to the community and the environment. The sales of our products do not just benefit our organization and our people but also the causes and initiatives we believe in with partnership with 1% for the planet.

Made with good intentions

Our promise: to deliver beauty that is good for you and good for all.

Welcome to Palo Alto

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