Welcome to Fresh Happy Hour.

Gear up for a summer to remember with the new blk Fresh Collection, a lineup of glowy, color crushin’ makeup made to bring all skin tones to life, sun or no sun.

High on sheen and dripping with bold pigment, it’s the quick hit you need for instant vacay vibes this season and all year long.

Gel Liner, but make it *summer*

Lock in show-stopping liner looks with this unbelievably creamy gel eyeliner that comes in a rainbow of fun, delicious colors. Each glorious glide delivers rich, buttery, and budge-proof pigment that withstands sweat, water, and tears so you can wear it and forget it. It comes with a built-in sharpener to ensure precise lines every time—made for easy tightlining, creating crisp wings, or filling your waterline.

Your Routine, Uncomplicated

Creative & Unique Eye looks

Get colorful eyelids in no time with this no-fuss, high-impact gel liner in the freshest shades.

Best in Glide

No snags allowed: The creamy pencil is designed to give you the smoothest, most buttery, and solid line.

Stay Not Stray

The rich pigment literally stays put through everything—sweat, water, and tears.

Why Anne Loves It

It glides on really easily and the colors just pop! You can even swim or work out—the pigment will still be there when you’re done.

How to Use

Twist up and go! Glide the eyeliner along the lash line or on the inner rims of the eyes. Use the built-in sharpener to keep the nib pointed and precise.